From the publisher:
From using football to promote peace on the gangland streets of Medellin, to building a global network of 'Football for Good' organisations, Jurgen Griesbeck is now, through Common Goal, leading transformational change across the football industry. Set up in partnership with World Cup-winner Juan Mata - and with the likes of Megan Rapinoe, Mats Hummels, Pernille Harder, Paulo Dybala. Jurgen Klopp, Casey Stoney, Julian Nagelsmann and even entire competitions and clubs already taking the one per cent pledge of earnings - Common Goal aims to reconstruct football's role in society and put purpose, people and the planet at the heart of the game.
This incredible story of one of the world's leading social entrepreneurs captures Jurgen's passion, drive and leadership, and presents a hopeful vision for the future of football, with contributions from some of the most disruptive, innovative and progressive thinkers in the game - the Radical XI. This remarkable book shows how the power of football can - and must - be unleashed for social change.
Steve Fleming is the co-founder of Kick4Life FC, a multi-award-winning charity, social enterprise and football club based in southern Africa. In 2020, Kick4Life FC became the first top-flight football club in the world to commit to gender equal pay and budgets. Steve has worked across the world through the organisation's training and consultancy service. He is the author of Eleven: Stories of Development through Football, published in 2010.