From the publisher:
The phenomenal Sunday Times bestselling autobiography by Kevin Keegan, one of the greatest players in English football history, famed for his style on the pitch, his relentless ambition and passion for the game. 'And I'll tell you, honestly, I will love it if we beat them. Love it!!!'Kevin Keegan, 1996 In My Life in Football Keegan tells the story of his remarkable rise through the sport, from the Peglers Brass Works reserve team in Doncaster to helping Liverpool become the kings of Europe, winning a Bundesliga title with Hamburg and captaining England.
Keegan was recognized around the world as one of the sport's genuine superstars and remains the only Englishman to win the Ballon d'Or twice. As a manager, Keegan's five-year spell in charge at Newcastle is now legendary; he led the club from the depths of the old Second Division to the brink of the Premier League title with a breathtaking vision and flamboyant style that saw his team dubbed 'The Entertainers'. Fifty years since making his professional debut, Keegan tells the full story of the exhilarating highs and excruciating lows, from that epic battle with Sir Alex Ferguson and Manchester United in the 1995-6 season, as well as the pain of managing England and, finally, the shattering truth about his unhappy return to Newcastle in the controversial Mike Ashley era.
Brilliant, funny, passionate, deeply moving and incredibly honest, My Life in Football is the story of the miner's son from Doncaster who became a superstar and was known to his adoring fans as 'King Kev'.
Kevin Keegan's glittering career includes domestic and European glory with Liverpool and Hamburg and leaves him as the only English footballer in history to win the Ballon d'Or twice.
As a player, Keegan's six years at Liverpool included three league championships, the European Cup, two UEFA Cups and the FA Cup before leaving Anfield in 1977 to cement his superstar status with Hamburg, leading them to a Bundesliga title and a European Cup final.
Keegan captained the England national team and won the Golden Boot at Southampton before finishing his playing career in dramatic style at Newcastle United, the club he later transformed in his now-legendary spell as manager.
Famously, Keegan guided Newcastle from near-extinction to the brink of a Premier League title, playing a style of football that earned them the nickname of The Entertainers and featuring the never-forgotten 1995-6 championship chase with Manchester United. He went on to manage England, in between spells at Fulham and Manchester City, and later returned to Newcastle, desperately hoping he could bring success to the city that knew him as the Messiah.
Daniel Taylor is the chief football writer for the Guardian and the Observer. He has been named Football Journalist of the Year three times by the Sports Journalists' Association, as well as winning numerous other awards. He started working at the Guardian in 2000 and has covered five World Cups for the newspaper. My Life in Football is his fifth book.